Dryer TT series Ecodry awarded with important design prize -
Great success at the “red dot award“: product design 2012
Lavatec Laundry Technology GmbH convinced the international expert jury of the “red dot award: product design 2012”. After an evaluation process lasting several days, it received one of the coveted awards, assigned by a 30-member expert jury. Creative heads and manufacturers from all over the world had submitted 4,515 designs altogether to the renowned product competition. With its high design quality, the Dryer TT series Ecodry could inspire the experts. It received the globally sought-after red dot for its fine design language.
On 2 July 2012, the presentation of the internationally renowned quality seal will take place in the course of the red dot gala. More than 1,000 international guests from the design world, industry, society and the media will gather that evening in the Aalto-Theater, the opera house in Essen, in order to celebrate the highlight of this year’s competition. Afterwards, the Dryer TT series Ecodry will be on display at a four-week special exhibition in the red dot design museum.
Design Tech developed a design to match the leading market position of Lavatec Laundry Technology GmbH, applying all internationally available design standards and sources of insight. From ergonomics to processing details in loading and emptying to operation, the drier offers perfect features exemplary for its category. The technical quality and reliability are expressed in the high-quality processing and surface quality. The technology status of Lavatec becomes clear in the unique, outstanding design details. Integration of and print on the sight glass are according to new state-of-the-art standards that are unparalleled in this industry. The laundry ejection on the rear is compactly and user-compatibly integrated in the overall design. The company logo is applied in a high 3D quality. A scripture on the glass points out that the cleaning process is ecologically optimised. The highlighted corner elements in the corporate colour can be adjusted customer-specifically. Generous, smooth panelling elements protect the user from noise, emissions and injury. The panelling, which is applied without a single visible screw, permits quick and perfect access for servicing. “Lavatec is an internationally active company with outstanding management. Its new design for the red-dot-award-winning drier is a perfect result aligned with the international market that will see global success,” says Diplom-Designer Jürgen R. Schmid, manager of Design Tech.
As Wolf-Peter Graeser, managing partner and CEO of Lavatec remarks, “in an industry in which innovations have until now been introduced only gradually, the time is now right for a fundamentally new generation of equipment, which consistently merges all the innovations from a wide variety of technical fields that have emerged in the last few years and uses them to benefit the needs of laundry facilities. It is highly beneficial when one extends one’s sights beyond laundry equipment and towards other fields of mechanical engineering. It goes without saying that the machines in our latest TT series are not only the most modern and efficient in their field but also comply with the legendary Lavatec standards.